About Agribusiness Matters
My name is Venky. I write Agribusiness Matters every week to help us make sense of vexing questions of food, agribusiness, and digital transformation in an era of Climate change. Feel free to dig around the archives if you are new here. If you’re thinking of subscribing, you probably want to know who I am, and what you can expect from this newsletter.
The Agribusiness Matters Community is 27K+ strong and growing, with curious readers - Agtech professionals, VCs, Agribusiness Leaders - across the globe.
Who I am
My name is Venky Ramachandran, and chances are you’re probably here because you already know who I am, in which case scroll on. If you don’t know who I am, check out my LinkedIn profile, and sample some of my agribusiness writings first.
What this is
You might want to subscribe (or continue your ongoing subscription) if you want to…
…interrogate wicked, existential questions that sit at the uncomfortable interstices of Climate Change, Sustainability & Agriculture.
…probe, sense, and respond to the central conundrum that characterizes Agriculture today, circa 2021, in the nick of technological transformation: Sustainable Agriculture isn’t profitable. And Profitable Agriculture isn’t sustainable.
…venture boldly into the wilderness and grope the beast called Agriculture with humbling awareness of the impossibility of the task - We are the blind men, with each of us, in trying to cope with the mysteries of the beast, grabbing hold of some part or other, and, in the words of John Godfrey Saxe’s poem:
Rail on in utter ignorance of what each other mean, And prate about an Elephant Not one of [us] has seen!
Currently, I publish one deep, subscriber-only article in two weeks. I publish fortnightly Saturday Sprouting Reads to reflect on the week’s theme to everyone in the mailing list. You can subscribe at ₹ 1201/mo or ₹ 12,001/year to access all the paywalled content.
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